Industry News

January 27, 2021 in Trends

FUEGUIA 1833’s home fragrance collection offers a holistic, personalized scent experience

FUEGUIA 1833, the pioneering fragrance company established by argentine polymath julian bedel, has released its first dedicated suite of home fragrances to be used in tandem as a holistic and…
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January 27, 2021 in Trends

michael young on the design of the ‘series X’ flower vaporizer for next-generation cannabis company, omura

michael young and his team have designed a first-of-its-kind whole flower vaporizer with precision dosing for next-generation cannabis company, omura. ‘series X’ is a device for those seeking the benefits…
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January 27, 2021 in Trends

the world’s highest-resolution snowflake camera captures the intricate beauty of ice crystals

nathan myhrvold spent one and a half years building an incredibly complex camera to take these images of snowflakes — thought to be the highest resolution snowflake photos ever captured.…
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January 27, 2021 in Trends

hugo suissas frames global landmarks as needles in ‘vaccine towers’ series

following his house-shaped flags in march 2020, which urged people to stay home to fight coronavirus, hugo suissas returns with a new creative project called ‘vaccine towers’. this time around…
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January 27, 2021 in Trends

coachbuilt ferrari breadvan homage by niels van roij reinvents a historic racing car

when an impassioned admirer of an italian marque came to london-based niels van roij design with a special request to custom build a breadvan homage, the design studio happily accepted…
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January 27, 2021 in Advertising, Art, Design, Fashion, Trends

Google Ends Its Silence On IDFA Prep Plans, Won’t Show ATT Prompt In Its Apps

Google shared a glimpse of its AppTrackingTransparency plan on Wednesday, but offered few details about exactly how it’s readying itself for Apple’s IDFA changes.Google did acknowledge that publishers “may see”…
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January 27, 2021 in Trends

Jinyeong Yeon Turns Basic Galvanized Angle Steel into Sculptural Furniture

You’ve probably seen it but might not know what it’s called unless you’re in the construction industry. Galvanized angle steel is a building material most often used for structural support…
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January 26, 2021 in Advertising, Art, Design, Fashion, Trends

The Industry Reacts To Google’s Bold Claim That FLoCs Are 95% As Effective As Cookies

Google’s announcement on Monday that cohort-based advertising can be nearly as useful as third-party cookies raised a few ad tech eyebrows. Some were left wondering exactly how Google reached its…
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January 25, 2021 in Advertising, Art, Design, Fashion, Trends

Industry Preview: Axios CEO Jim VandeHei On Media Post-Trump

Industry Preview is a special, limited-run audio series, featuring interviews with key leaders in marketing, media and technology who share their predictions and key priorities for 2021. This podcast is sponsored…
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January 25, 2021 in Advertising, Art, Design, Fashion, Trends

Google Claims FLoCs Can Be Nearly As Effective As Cookie-Based Ads

Google’s been busy in the Privacy Sandbox.Consider: Google’s Chrome browser has a new bird-themed proposal called FLEDGE that builds on TURTLEDOVE. The company is also making its proposal for interest-based…
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January 22, 2021 in Advertising, Art, Design, Fashion, Trends

The Big Story: Must CTV

The transformation of the way TV advertising is transacted will be a major theme in 2021.Everyone – both buy- and sell-sides – seems to be talking about addressability these days.…
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January 22, 2021 in Advertising, Art, Design, Fashion, Trends

3 Lingering Myths About the Streaming Ad Opportunity

This article is sponsored by Tubi. Over the last few years, streaming has become a cultural force – changing the way entire segments of the population navigate and consume TV.…
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January 22, 2021 in Advertising, Art, Design, Fashion, Trends

Comic: Brand Safe

A weekly comic strip from AdExchanger.com that highlights the digital advertising ecosystem... ...
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January 21, 2021 in Advertising, Art, Design, Fashion, Trends

The Trade Desk Seeks PRAM’s Blessing On Unified ID 2.0

The Trade Desk is looking for the industry’s stamp of approval for the open source Unified ID 2.0 framework.On Thursday, in response to a recent call from the Partnership for…
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January 21, 2021 in Advertising, Art, Design, Fashion, Trends

Multilocation Marketing Platform SOCi Raises $80 Million Series D

SOCi, a platform that helps national brands manage their marketing locally, closed its $80 million Series D on Thursday with an eye on growth.The round, led by JMI Equity with…
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October 21, 2020 in Advertising

Not Your Average Healthcare Agency

When it comes to choosing a creative services firm, the agency that’s right for your friend’s organization may not be right for yours. The best client-agency relationships are unique. They…
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