Kelly graduated from the University of Nevada with a Bachelor of arts. She is a lover of family time, strong coffee, bubblegum and long-distance runs. Her My passion is helping others in any way she can – and I’m mildly obsessed with efficient data and staying “in the know”.
With over 10 years of experience, she is Proficient in conceptualizing stories and executing brand awareness through social and traditional media and is familiar with all Microsoft products, Constant Contact, MailChimp, and social and all media management platforms.
Kelly is responsible for cultivating new relationships with key leaders in the healthcare industry, as well as maintaining a close relationship with current partners. She is proficient in developing social media key messages for brands across the board. She also Identifies new client opportunities through market research and spotting trends to develop new relationships between company and client.
Kelly also develops and teaches continuing educations courses on social media marketing relevant to the industry as well as hosting social media workshops for one-on-one assistance.
She generates reports detailing campaign performance, customer engagement and engagement trends. She sources and prepares all materials producing weekly presentations on relevant market reports and present to partners of more than 30 attendees.
From a non-profit account position, she has Managed Candlelighters largest event, Evening of Hope, from start to finish, manage budget, donations, food, beverage, guests, and all other aspects which generated more than $200,000.
She has created internal standard operation procedures to ensure efficiency, timelines, and information management to create content for general public, donors and Candlelighters Families. Raised more than $70,000 in major gifts, in addition to signature campaigns. She also created all marketing collateral, copy and website content for #shineGOLD campaign which generated community attention including Welcome to Fabulous Las Vegas signage, City Hall and all other major brand awareness points. She was responsible for raising funds through committee and staff management, generating approximately $500,000 for Candlelighters. Kelly successfully managed all six (6) agency signature events including Evening of Hope and the Superhero 5K Run and Walk event. She Researched and created social media platforms for Candlelighters and increased donor engagement by 40% since 2012 her time there.
She has also written and distributed press releases to local and national media outlets which has generated coverage from the Associated Press at Nevada Health Centers as well as Think Kindness where she Researched target local and national media outlets which resulted in news coverage throughout northern Nevada. She also planned, organized and facilitated their annual community event which included more than 100 local businesses.